7 principles that drove Steve Jobs to success:
- Do what you love. Be passionate.
- Put a dent in the universe
- Connect things to spark your creativity (Creativity is connecting things from different fields)
- Say "NO" to 1000 things. Keep things simple. Eliminate clutter. Simple. Elegant. Easy to use.
- Create insanely different experiences
- Master the message. Be a great story teller. Think visually. Picture superiority.
- Sell dreams, not products
Steve Jobs: "In Craziness, we see Genius!"